Asia Society Australia

(2022-present)

brand design, graphic design, motion design, video editing, physical collateral

Selected works produced for Asia Society Australia.

Melbourne Asia Game Changer Awards

Brand identity for one of Asia Society Australia’s major events celebrating community leaders. Involved production of digital collateral including social media, online campaigns, projections, holding slides, seat cards, highlight reel, and management of web landing page.

Enhanced audience engagement and reinforced the event’s prestige with polished, professional visuals across digital and physical media.

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Asian Australian Voices

Brand identity for major initiative partnered with the Australian Government, aiming to inject fresh insights and perspectives into the national conversation and policymaking on Australia’s relations with Asia.

The design features multicoloured voice waves reflecting the diversity of voices and perspectives the initiative aims to project. The combination of the voice waves also form the shape of Australia indicating the outcome of the program where participants will be able to shape national conversations on Australia’s relations with Asia with their insights and expertise.

Involved production of digital collateral including social media and holding slides. Worked with various internal and external stakeholders including Australian Government Department of Foreign Affairs and Trade’s ASEAN-Australia Centre, Centre for Australia-India Relations and National Foundation for Australia-China Relations. Graphics were also used by the Australian Foreign Minister’s Office and Minister for Foreign Affairs Senator the Hon Penny Wong.

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Artwork & graphics

Selected artwork and graphics designed for the Australian Election Policy Briefs 2022, Anticipating Albanese: Australia-China Ties in the Spotlight , Asian Perspectives on the US Election, Deciphering China: Staying Informed in an Era of Diminished Acess, Asian Australian Voices, and social media.

China Primer

Brand identity for a professional development initiative designed to cultivate China literacy among early-to-mid career Australian professionals who may lack exposure to China's dynamics.

The star motif in the design borrows from the stars on the Chinese flag and the tiles represent each topic that is covered in each session of the program. The design also follows Asia Society’s global branding guidelines incorporating one of the secondary colours and a graphic slash element combining the two words in the logo.

Involved production of digital collateral including social media and holding slides.

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Gen A Emerging Leaders Forum

Brand identity for a leadership forum targeted to young and emerging professionals engaged in the Australia-Asia bilateral relationship. Involved production of holding slides, printed seat cards, and highlight reels.

Social media