03. Take Care!™
(2021)![](https://freight.cargo.site/t/original/i/094b63d8b75cab146661d261069675c60ca325e8ebb477d76863335898722434/tc-folio.png)
Branding and design development for small business clothing brand Take Care!™
By following the client’s design brief of wanting to mantain a retro aesthetic for a clothing line inspired by the imagery of golf, I created a golf ball character designed in a rubber hose animation style, which was the first animation style that became standardised in the American animation field, and can easily be associated with a retro feel. I also designed a new serif type for the company’s brand name by combining multiple fonts the client resonated with that could also be used and read in versatile ways; stacked, horizontally, joined, and separated.
![](https://freight.cargo.site/t/original/i/23c444b7686dc23b7f53e880c0475375639b97667997614d5a718697b8f13b72/white-shirt-green-front.png)
![](https://freight.cargo.site/t/original/i/1403351e4949de7823ff75b4416366fc60fff2caaa75692504ae38c733902245/white-shirt-green-back.png)